Strategic Mapping
If
you don't know where you're going, any road will do
– Socrates.
A
study of 275 portfolio managers reported that the ability to execute
strategy was more important than the quality of the strategy itself
– Ernst & Young Study
In
the past, strategy was set by the balance sheet. For often, it was the
balance sheet that established the value of a company. In today's economy,
a company's assets are likely to be based more on its proprietary knowledge
and the quality of its strategy to leverage it.
So
what is your company managing in its weekly staff meetings? The new
movement is to manage strategy, not tactics.
Emergent
Partners specializes in implementing Strategic Management Systems for
emerging companies. We create the strategic maps, provide the tools
to manage the resulting initiatives and use the Balanced Scorecard to
measure its goals.
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